Serving estate planning, trust & probate firms across the U.S. — one firm per metro.

Our team

A small senior team. No handoffs.

Every engagement is run personally by founder Keegan Green — right now, TrustDemand is founder-led. The person you meet on day one does the work.

Keegan Green, Founder & Growth Operator at TrustDemand

Keegan Green — Founder & Growth Operator

Keegan built TrustDemand to connect marketing activity with booked consultations for estate planning, trust, and probate firms. He leads each audit and engagement personally across strategy, structure, and measurement. Based in Houston, Texas.

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Maddie Baig, Paid Media Lead at TrustDemand

Maddie Baig — Paid Media Lead

Maddie manages Google Ads campaign structure, bidding, and ongoing optimization, with experience overseeing six-figure monthly ad budgets.

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Mohid Mughal, Delivery & Build-out at TrustDemand

Mohid Mughal — Delivery & Build-out

Mohid supports delivery across tracking, landing pages, and reporting so each item works as scoped and arrives on schedule.

Keegan Green, Founder of TrustDemand

Founder-Led

Every firm we take on is run by me personally for the audit, the strategy, the set up, and the day-to-day. I'm reachable directly on Slack or text message, any day of the week. No hand offs.

Keegan Green on LinkedIn

20 qualified consultations a month or you don't pay.

Your number, timeline, and terms are written into your agreement before you pay anything.

One firm per metro.

Find the 3 gaps costing your firm consultations.

Free. 30 minutes. No pitch deck.