Serving law firms across the U.S. — one firm per practice area, per metro.

Services/Google Ads & LSAs

Google Ads & LSAs

Capture demand already searching for a lawyer in your practice area.

The clearest signal someone is ready to hire an attorney is a Google search. We build the campaigns, landing pages, and tracking that turn those searches into booked consults for your firm.

Part of the full client acquisition system. Most firms run the complete system; occasionally we take a single-scope engagement when one piece is clearly the bottleneck.

What this is built to improve

  • Lower cost per qualified consult
  • Cleaner match types and negatives
  • Landing pages built for conversion, not for looks
  • Call tracking wired to your CRM

What's included

  • Campaign build (Search, LSA, Performance Max where it fits)
  • Landing page or dedicated intake page
  • Call tracking + conversion setup
  • Weekly optimization and monthly review
Keegan Green, Founder of TrustDemand

Founder-led

Right now, that's me — Keegan.

Every firm we take on is run by me personally today — the audit, the strategy, and the day-to-day. I'm reachable directly on Slack or WhatsApp, any day of the week. No sales reps, no account managers, no handoffs. That's the whole point.

Why niched wins

Focus is the unfair advantage generalist agencies can't copy.

Law firms only

We only work with law firms — one per practice area, per metro. Every campaign, page, and script is built around how legal clients actually search, compare, and choose.

Built for how legal clients decide

Hiring a lawyer is a trust decision. Our pages, ads, and intake flows are designed for that decision — not adapted from ecommerce playbooks.

Rules built into the system

Attorney-advertising, TCPA, and fee-splitting rules are baked into our playbook — not bolted on after a bar complaint.

Built for law firms

Marketing that respects the rules you practice under.

Generalist agencies learn the hard way. We build every asset with attorney-advertising rules, TCPA, and Rule 5.4 in mind from day one.

Bar-compliant advertising

Attorney-advertising and solicitation rules change by state and practice area. Every campaign, landing page, and disclaimer we ship is built around the specific rules that apply to your firm.

TCPA-safe follow-up

Fast call and text follow-up is where most firms take on risk. Our sequences are built around express consent, easy opt-outs, and quiet-hours windows so your intake stays on the right side of the TCPA.

No fee-sharing risk

Our fee is a flat monthly subscription for service. Never a share of your fees, never a cut of signed cases — no Rule 5.4 fee-splitting exposure.

Client data kept private

Intake often captures sensitive matter details. That data is stored securely, handled within applicable privacy rules, and never used without your client's consent.

Flexible team

A full growth team, or the missing pieces.

Keegan leads every account directly — one point of contact, no account managers. Behind him sits a small senior bench: paid media, SEO, CRO, intake, analytics, and compliance. The mix flexes month to month based on what moves your number next. No hiring process, no extra admin.

Paid Media
SEO
CRO
Intake
Analytics
Compliance

FAQ

Questions we hear.

Yes. The account stays in your name. If we part ways, you keep everything.

Find the 3 gaps costing your firm consultations.

Free. 30 minutes. No pitch deck.